Spherex’s ‘Invaluable’ Metadata and Ratings Fuel Global Content Distribution for Major Hollywood Studio

A leading global media and entertainment company that creates, acquires, and distributes content via multiple platforms, turned to Spherex to address metadata gaps for its global releases.

Challenge

This studio manages one of the largest content libraries in the world. However, ensuring this content resonates across different cultures and languages presents a significant challenge. Researching and providing localized metadata, listings, and age ratings across 200 countries and territories is complex and time-consuming. Incomplete or inaccurate metadata can delay content availability in new markets, affecting the studio's bottom line. Localized metadata is crucial for content discovery, licensing, and maintaining brand integrity, ensuring smooth operations across global markets.

Solution

More than ten years ago, the studio collaborated with Spherex to supplement its missing metadata. Spherex provides complete and accurate metadata by territory, including local ratings, titles, synopses, talent names, and artwork. This metadata is seamlessly uploaded to the studio’s internal system, enabling smooth and timely content rollouts.

Results

According to the studio, Spherex’s solution has proven invaluable, and they are confident that their titles have the necessary metadata and ratings. The Spherex team's knowledge and responsiveness have also been impressive to the company, which relies on Spherex to navigate ambiguous areas, such as differences in film ratings across various markets or updates on evolving ratings and legislative policies.

They also credit Spherex with saving significant time, resources, and money. By entrusting Spherex with its metadata needs, the studio benefits from a comprehensive turnkey solution that streamlines the process of reaching global audiences.

After over a decade of collaboration, this Hollywood studio's partnership with Spherex has ensured the availability of accurate metadata and more efficient global content distribution, leading to more entertained viewers and increased revenue for the company.

Age Ratings

Umbrella Entertainment, a leading independent film distributor in Australia and New Zealand, manages a diverse catalog of over 1,500 titles.

Compliance Editing

Cineverse, a global streaming technology and entertainment company, manages one of the world's largest portfolios of streaming channels.
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3D render of Earth in space, the planet floating in the dark universe, with blue color and white and gray tones, suitable as a global wallpaper, background, illustration, or banner.3D render of Earth in space, the planet floating in the dark universe, with blue color and white and gray tones, suitable as a global wallpaper, background, illustration, or banner.
3D render of Earth in space, the planet floating in the dark universe, with blue color and white and gray tones, suitable as a global wallpaper, background, illustration, or banner.3D render of Earth in space, the planet floating in the dark universe, with blue color and white and gray tones, suitable as a global wallpaper, background, illustration, or banner.