The Cultural Algorithm

In recent years, the Middle East, African, and Southern Asian (MEASA) Media and Entertainment (M&E) markets have witnessed significant growth and transformation. Fueled by the expansion of streaming platforms into the region, the demand for original, regionally created content, and the desire for culturally relevant stories from their populations worldwide, these regions have actively invested in expanding and growing their content creation and distribution capabilities. This article delves into the changing dynamics of these markets and their impact on the global business community.

Due to government-mandated regulations, exporting content to international markets poses a significant challenge for many in the Media and Entertainment (M&E) industry. These regulations can take different forms and are intended to guide the public on the age appropriateness of film or TV titles. From a creator and distributor perspective, keeping up with the changes and understanding their rationale requires skills and knowledge outside their core competency. Non-compliance can result in financial penalties and is complicated because regulations are subject to change, and no two countries implement rules similarly. This post explores three types of changing regulations globally: local content requirements, prohibitions on Diversity, Equity, and Inclusion (DEI) content, and revised age-rating criteria.

Last week, the 100th annual National Association of Broadcasters (NAB) Show occurred in Las Vegas and attracted 65,000+ attendees over its four-day run. The second in-person conference post-COVID had three main themes related to content creation: Create, Connect, and Capitalize.

TV Tech has announced its Best of Show Awards for the 2023 NAB Show, April 16-19 in Las Vegas. The awards are judged by a panel of industry experts on the criteria of innovation, feature set, cost efficiency and performance in serving the industry.

Spherex will demonstrate Spherexgreenlight™, its revolutionary expert-in-the-loop artificial intelligence and machine learning solution, at NAB Show in Las Vegas. The five-day event features 1,000+ broadcast, media, and entertainment exhibitors, educational panels, networking events, and special events.

Media is abuzz about the pending release of two films featuring characters children have known for generations. The first is about the doll, " Barbie ," and the second is a reimagining of Hans Christian Anderson's fairy tale, " The Little Mermaid ."

Experience Spherexgreenlight™ at NAB 2023The first version of Spherexgreenlight™ was and still is, the only artificial intelligence/machine learning technology available to analyze video content for cultural and regulatory compliance and provide accurate age ratings for original or catalog content worldwide. Before that, content intended for international release underwent a protracted, expensive trial-and-error investigation process to identify necessary edits to achieve regulatory and market compliance. Spherexgreenlight 's expert-in-the-loop AI/ML technology reduced that time to days at a fraction of the cost.

The Media and Entertainment (M&E) industry is complex, and many factors can impact content's ability to find an audience. Writing and producing an engaging story are only two elements of a profitable title release.

Cedar Door Bar & Grill, 201 Brazos Street, Austin, TXMarch 10th, 11:20 AMIt's nearly impossible to go to any media source without seeing someone discussing Artificial Intelligence (AI), particularly generative AI, and how good or bad it will be for the Media and Entertainment (M&E) industry.